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Search by Brand: SOLID FOCUS


SOLID FOCUS® provides quality fitness products and a wide range of training tools for all facilities, gyms, health clubs and PTs. SOLID FOCUS® offers a variety of cardio, strength and conditioning and functional fitness equipment to meet the rigours of high intensity usage.

The enormous growth of the strength and conditioning sector in the Australian fitness marketplace means that the need for best-in-class dumbbells, barbells, Olympic plates and bars, kettlebells and plyometric platforms has dramatically increased. SOLID FOCUS® fills that demand with a diverse, high-quality and affordable fitness equipment.

With excellence in design and manufacturing, SOLID FOCUS® functional fitness equipment features solid cast iron fittings, high quality, odourless rubber coatings and ergonomic integrated handgrips for safe and easy lifting and carrying, the Solid Focus range is the clear answer for strength and conditioning equipment.


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0.5KG Neoprene Dumbell

$2.25(inc GST)

1-10kg Beauty Bell Set

$1690.30(inc GST)

Call for Availability

1-20kg Beauty Bell Set

$3265.50(inc GST)

Call for Availability

1.25 SNAP Rubber Olympic Plate

$7.19(inc GST)

Call for Availability

1.25kg Grip Plate (RED)

$9.50(inc GST)

1.5kg Neoprene Dumbell

$6.75(inc GST)

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10 Ball Vertical Tower

$329.00(inc GST)

10 Bar Fixed Barbell Rack

$899.00(inc GST)

10 kg Grip Plate (BLACK)

$63.00(inc GST)

Call for Availability

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